In 1999, one of the most remembered moments in the history of marketing took place. The facts happened during the Tokyo Motor Show, when a small Mazda car was presented […]

From the Spanish Economic and Commercial Offices in China, Spanish companies are warned about the importance of “protecting rather than promoting”. Surprising as it may seem, some businessmen have discovered […]

Galicia, Andalucia, Valencia and the Canary Islands have more ap applications than the Basque Country, putting Madrid and Catalonia in the head nationwide with 23% and 19% of the requests […]

The classification of Nice is the catalogue of names or organized system adopted by the majority of countries in the world, which defines, gathers and classifies products (types 1 to […]

Under the light of this phenomenon, stronger brands which command or lead a category may be involved in cases of generic names with no defense, if they do not watch […]

In an attempt to “put make-up” on them and make them appear financially positive, names of financial products may generate an unfair confusion on possible investors (not experts) surrounded by […]

The challenge of starting. Being an entrepreneur and starting a new company is always a challenge. Developing a different product, making it work, producing it properly, selling it and starting […]

¡Feliz Navidad! Bon Nadal! Merry Christmas! El equipo de Nombra os desea felices fiestas y mucha creatividad para el 2014. NombrAND